Join us for an unforgettable experience on the French Riviera, surrounded by fellow global marketing scholars and professionals from around the world. This year’s conference is a fantastic opportunity to present your latest research, connect with colleagues, and gain insights from leaders in sustainable marketing and strategy. You will enjoy interactive sessions, a doctoral consortium, and engaging panel discussions on key topics.

We are proud to continue our tradition of outstanding conferences, which began in 2011, following memorable gatherings in Sydney, Australia (2025), Verona, Italy (2024), Santiago, Chile (2023), Crete, Greece (2022), Taormina, Italy (2021), Buenos Aires, Argentina (2019), Santorini, Greece (2018), and Havana, Cuba (2017).

Key Dates

• Submission System Opens: September 1, 2025

• Submission Deadline: November 30, 2025

• Acceptance Notification: December 31, 2025

• Registration Opens: January 15, 2026

• Early Bird Registration Deadline: March 1, 2026

You can find complete conference information on the AMA Global Conference website:
https://www.amaglobalsig.org/nice2026

We hope to see you in Nice in May 2026. Meanwhile, if you have questions about the conference, do not hesitate to contact Goksel Yalcinkaya (Goksel.Yalcinkaya@unh.edu).

Best wishes,
2026 AMA Global Conference and Doctoral Consortium Co-Chairs
https://www.amaglobalsig.org